Thomas Schmalzer
VP Global Sales
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
The NOVOMATIC Group has locations in more than 50 countries and exports high-tech gaming equipment to more than 70 states. Search for locations in your country or by business unit using the map or the drop-down menus.
ADMIRAL Entertainment Holding Germany GmbH
Theuerbach 30
88630 Pfullendorf
Germany
Tel.: +61 2973 980 00
Website: www.admiral-games.de
E-mail: info@admiral-entertainment.de
Eagle Investment Sh.a.
Rruga Murat Toptani Eurocol Business Center, Kati 5-te
1001 Tirana
Albania
Tel.: +355 4225 25 21
Lotaria Kombëtare Sh.p.k.
Rruga Murat Toptani Eurocol Business Center, Kati 6-te
1001 Tirana
Albania
Tel.: +355 4 24 72 600
E-mail: info@lotaria.al
Website: lotaria.al
NOVOMATIC Argentina Limitada S.R.L.
San Antonio 461
Buenos Aires CC1276ACD
Argentina
Tel.: +54 11 438 341 31
E-Mail: info@novomatic.com.ar
Website: www.octavian.com.ar
Company -
After a tremendously busy show, NOVOMATIC takes stock of ICE London 2023, which proved to be the best, the busiest and by far the biggest ICE ever. Alongside the success on the show floor, the company was also delighted to win two first places in key categories at the prestigious European Casino Awards.
Gumpoldskirchen, February 16th, 2023 – In retrospect, the general consensus was unanimous: The three days of hustling and bustling business at ICE London 2023 were over far too quickly. And what a pity it was, too, that the new magnificent NOVOMATIC stand had to be dismantled. What it eventually was, is the biggest ICE ever in every aspect: 51,466 square meters of floor space, visitor numbers estimated to exceed 40,000 – and for NOVOMATIC, the most successful gaming show ever.
Visitors were stunned by the entirely new and sophisticated stand design at the show’s biggest booth, introducing a new black elegance as well as granting excellent visibility to the various dedicated NOVOMATIC floor areas for the diverse industry segments and markets. Land-based casino and AWP products & systems, casino management systems including biometric technologies for modern access solutions and secure cash handling solutions as well as sports betting and iGaming solutions and much more.
At the centre of the all-new stand, NOVOMATIC’s slogan for this year’s ICE “BLACK IS BACK” heralded the international launch of the brand new BLACK EDITION II cabinet series. Coined as the successor of the hugely popular “Black Edition”, this cabinet series introduces extended flexibility with three new cabinet versions: the smaller BLACK EDITION II 3.27, the extra-large BLACK EDITION II XL 3.32 and the single-screen BLACK EDITION II 1.49J. All three present exciting and sophisticated cabinet design with perfectly angled screens and a razor-sharp game presentation against the backdrop of a Black Metro finish and a contrasting LED ambient lighting concept. Right at the centre of the casino area, the BLACK EDITION II 1.49J showed another highlight of this year’s ICE display: the Candelas de los Muertos™ games with Señorita Suerte and Señor Muerte accompanied by a dedicated photo booth and Señorita and Señor game characters in authentic Mexican Dia de los Muertos style. The two colourful titles are available as single games as well as being part of the new Linked Progressive mix NOVO LINE CASH CONNECTION™ Edition 4 – plus, they were a key highlight of Greentube’s show display for the iGaming segment.
Another new kid on the block at ICE was the massive new video slot slant top MASTER SL™ in versions 2.32 and 3.32, presenting a new choice for operators to introduce more variety in their slot floor layout. In London, it launched with the NOVO LINE™ Interactive Editions X3 and X4 as well as NOVO LINE CASH CONNECTION™ Editions 3 and 4, the latter of which includes the title CASH CONNECTION Charming Lady’s BOOM™. On day 1 of the show, this highly popular game received a coveted accolade at the European Casino Awards as the proud winner of the “Best Slot Game” category.
The DIAMOND X™ 1.55J was on display with the exclusive XTENSION LINK™ Volume 1 in a banked set-up as well as in the new island set-up, complete with spacers and circular LED signage, while the multi-screen version DIAMOND X™ 2.32 presented the brand new GOLDEN LINK Progressive mixes. Further new mixes comprised a MONEY PARTY™ mix, introducing these highly popular US games to the international markets, an ULTRA BOOST LINK™ multi-game, Impera-Line HD™ Edition 9 as well as Series 2 of the top-selling IMPERA LINK™, which was presented in the BLACK EDITION II 2.32 cabinet.
Further news were also staged in the dedicated ETG area with the new slant tops LOTUS SL™ 1.27 and EXECUTIVE SL™ 1.27 as well as the new high-speed Multi-Roulette wheel for the Novo Unity™ platform.
Another first place at the European Casino Awards went to the NOVOVISION™ casino management system in the category “Best CMS/Software Product”. This powerful system was presented right at the heart of the NOVOMATIC stand, demonstrating its extensive toolset for efficient casino management. The functionalities include a wide range of possibilities for automation, detailed analysis and sophisticated performance optimisation, taking into account all responsibilities and requirements of modern casino operations in terms of player protection, responsible gaming and reporting obligations as well as offering modern biometric access solutions and innovative player tracking for live gaming tables.
Ryszard Presch, Member of the Executive Board of NOVOMATIC AG, says: “I am delighted with the resonance at the show. It proves that our development strategy in terms of hardware as well as content and solutions for the international markets was spot on. ICE London 2023 was a fantastic start into the year.”
Johannes Gratzl, Member of the Executive Board of NOVOMATIC AG, comments: “A major show like ICE is always a huge collaborative accomplishment, and we are fully aware that this tremendous success in London is the result of the combined team effort of countless departments and staff. We would really like to say to them all: thank you and very well done.”
Thomas Schmalzer, VP Global Sales and VP Product Management NOVOMATIC AG, adds: “This year’s ICE was just a tremendously successful show. It was already clear at the beginning of day 1 that the number of visitors to our stand far exceeded that of previous years. Customer feedback on our show portfolio was excellent – and the question that we heard most, was: ‘When can we have it?’”
About NOVOMATIC
The NOVOMATIC AG Group is one of the biggest international producers and operators of gaming technologies and employs around 21,900 staff worldwide. Founded by entrepreneur Professor Johann F. Graf in 1980, the Group exports high-tech electronic gaming equipment and solutions to about 100 countries and has locations in about 50 countries. The Group operates around 212,000 gaming terminals and video lottery terminals (VLTs) in its about 2,000 plus gaming operations as well as via rental concepts.
Through its numerous international subsidiaries, the NOVOMATIC AG Group is fully active in all segments of the gaming industry and thus offers a diversified Omni-channel product portfolio to its partners and clients around the world. This product range includes land-based gaming products and services, management systems and cash management, Online gaming and social gaming solutions as well as sports betting solutions together with a range of sophisticated ancillary products and services. Find out more at www.novomatic.com
Thomas Schmalzer
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Max Bauer
Tel.: +51 1 710 7800
E-mail: info@novomatic.com.pe
Novomatic Peru
Los Negocios 297, Surquillo
Chantel Crossley
Tel.: + 27 11 847 9700
E-mail: sales@novomaticafrica.co.za
NOVOMATIC Africa (PTY)Ltd.
Corporate Park North
177 Roan Crescent
Randjespark, Midrand
1685 Gauteng
Kathleen McLaughlin
Tel.: + 1 (224) 802 2974
E-mail: sales@novomaticamericas.com
NOVOMATIC Americas Sales LLC
900 Corporate Grove Drive
Buffalo Grove, IL 60089
Jens Einhaus
Tel.: + 43 2252 606 0
E-mail: nbs@novomatic.com
NOVOMATIC AG
NOVOMATIC Biometric Systems
Wiener Strasse 158
2352 Gumpoldskirchen
Priscila Benitez
Tel.:+ 593 987100954
E-mail: sales@novomatic.com
NOVOMATIC ECUADOR S.A.S.
Edif. Trade Building, Torre A
Piso 2, Oficina 211
Guayaquil
Alius Urbonas
Tel.: +37 031577699
E-mail: support@atech.lt
AZARTO TECHNIKA UAB
Pramones st. 31
62175, Alytus
Kenan Bajram
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Christoph Jeitler
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Sasho Beleski
Tel.: +359 2 960 64 80
E-mail: sales-bulgaria@novomatic.com
Novo Investment Bulgaria EOOD
5, Rezbarska Str.
1510 Sofia
Jordi Pedragosa
Tel.: + 34 91 877 6262
E-mail: comercial@novomatic-spain.com
NOVOMATIC Gaming Spain S.A.
C/ Galileo Galilei, 28
Polígono Industrial "La Garena"
28806 Alcalá de Henares (Madrid)
Franco Rota
NOVOMATIC Italia S.p.A.
Via Galla Placidia, 2
Rimini (RN) - cap. 47922
Aleksandar Simovic
Tel.: +389 2 3104 762
E-mail: sales-macedonia@novomatic.com
HTL Makedonija DOOEL
16-ta Makedonska brigada br. 25
1000 Skopje
Werner Kearns
Tel.: + 43 2252 606 0
E-mail: nbs@novomatic.com
NOVOMATIC AG
NOVOMATIC Biometric Systems
Wiener Strasse 158
2352 Gumpoldskirchen
Peter Hauptmann
Tel.: + 43 2252 606 0
E-mail: nbs@novomatic.com
NOVOMATIC AG
NOVOMATIC Biometric Systems
Wiener Strasse 158
2352 Gumpoldskirchen
Jelena Dragojević Plavšić
Tel.: +387 512 506 10
E-mail: sales-rs@novomatic.com
NOVO RS d.o.o.
Petra Kočića 63
78 000 Banja Luka
Aleksandar Aničić
Tel.: +387 512 506 10
E-mail: sales-rs@novomatic.com
NOVO RS d.o.o.
Petra Kočića 63
78 000 Banja Luka
Alexander Saam
Tel.: +43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Phil O'Leary
Tel.: +353 402 32937
E-mail: sales@euslotsales.com
EU Slot Sales
9/10 Main Street
Arklow, Co. Wicklow
Adrian Valentin Georgescu
Tel.: +40 374 159 000
E-mail: sales@admiralromania.ro
NOVO INVESTMENT RO SRL
Calea Bucurestilor 275-277
075100 Otopeni, Ilfov
Terrence Mushwana
NOVOMATIC Africa (PTY)Ltd.
Corporate Park North
177 Roan Crescent
Randjespark, Midrand
1685 Gauteng
South Africa
Paul Abbott
E-mail: sales@novomaticgaming.co.uk
NOVOMATIC GAMING UK LIMITED
Novomatic House
South Road
Bridgend Industrial Estate
BRIDGEND
CF31 3EB
Kevin Temple
E-mail: sales@novomaticgaming.co.uk
NOVOMATIC GAMING UK LIMITED
Novomatic House
South Road
Bridgend Industrial Estate
BRIDGEND
CF31 3EB
Martha Holguin
NOVOMATIC Gaming Colombia S.A.S.
Autopista Norte No. 122-35 Ofic 102.
Bogotá D.C.
Janusz Cieplowski
Tel.: +387 33 771 760
E-mail: office@novomatic.ba
HTL d.o.o. Sarajevo
Želimir Vidović Keli 21
71 000 Sarajevo
Joanna Cieplowska
Tel.: +387 33 771 760
E-mail: office@novomatic.ba
HTL d.o.o. Sarajevo
Želimir Vidović Keli 21
71 000 Sarajevo
Markus Engl
Tel.: +420 730 33 44 55
E-mail: sales@novomatic.com
Novomatic Namibia Gaming (PTY) Ltd.
10 Daimler Street Unit 6
Windhoek
Markus Engl
Tel.: +420 730 33 44 55
E-mail: sales@novomatic.com
Novomatic Tanzania ltd.
Ali Hassan Mwinyi Road 1
P.O. Box 14110
Dar es Salaam
Vedrana Raguž
Tel.: +385 1 2902 127
E-mail: sales@admiral.hr
INTERIGRE D.O.O.
Karlovačka cesta 36b
10020 Zagreb
Ivana Aleksic
Tel.: +381 114 002 979
E-mail: sales-serbia@novomatic.com
Novo Investment d.o.o.
Japanska 3A
11070 Belgrade
Enrique Manjarrez
Tel.: +52 55 5281 5687
E-mail: ventas@crown-gaming.mx
CROWN GAMING MEXICO
Monte Elbruz 132-804 Col. Polanco II Sección
CDMX 11530
José Meneses
Tel.: + 351 22 941 0045
E-mail: diverstock@diverstock.com
Diverstock Entertainment LDA
Av. Visconde de Barreiros, 358 5°Esq. Traseiras
4470 Maia
Robert van Roosendaal
Tel.: +43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Gergana Georgieva
Tel.: +359 2 960 64 80
E-mail: sales-bulgaria@novomatic.com
Novo Investment Bulgaria EOOD
5, Rezbarska Str.
1510 Sofia
Renato Bazzarini
Tel.: +32 2 201 11 77
E-mail: info@gaa.be
GAA S.A.
Avenue des Croix de Guerre 120
1120 Brussels
Martin Bernd
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Jürgen Stelzl
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Adrian Valentin Georgescu
Tel.: +37 322 896 988
E-mail: office@novoinvestment.md
Novo Investment MLD S.R.L.
17, Mihail Kogalniceanu str.
2001 Chisinau
Patrick Delbauffe
Tel.: +33 6 43 97 11 94
E-mail: sales@novomatic.fr
Novomatic Services FRA
SEGRO Business Park Batiment A
7-11 Allée des Carrièrres
93150 Le Blanc-Mesnil
Michael Barsin
E-mail: sales@novomatic.com
Kruger Ltd.
Unit A, 2/F Cheung Hing Industrial Building
12P Smithfield, Kennedy Town
Hong Kong
Martin Lypka
NOVOMATIC ITALIA S.P.A.
Via Galla Placidia, 2
Rimini (RN) - cap. 47922
Petra Freydorfer
Tel.: + 43 2252 606 0
E-mail: careers@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Antonio Cvitan
Tel.: + 43 2252 606 0
E-mail: careers@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Denise Eisenberger
Tel.: +43 2252 606 0
E-mail: careers@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Mag. Alexandra Lindlbauer
Tel.: +43 2252 606 842
E-mail: communications@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Nikolaus Seitz
Tel.: +43 2252 606 300
E-mail: support@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Alius Urbonas
Tel.: +37 031577699
E-mail: support@atech.lt
AZARTO TECHNIKA UAB
Pramones st. 31
62175, Alytus
Spare Parts Great Britain
E-mail: SpareParts@novomaticgaming.co.uk
Novohub
Kingsway
Bridgend industrial estate
CF31 3RY
Great Britain
Craig Barham
NOVOMATIC GAMING UK LIMITED
Novomatic House
South Road
Bridgend Industrial Estate
BRIDGEND
CF31 3EB
Soporte Técnico Argentina
Tel: +54 911 3556 6666
E-Mail: soporte@novomatic.com.ar
NOVOMATIC Argentina S.R.L.
Herrera 1855 - Piso 7
C1295ACI – C.A. Buenos Aires