Sales
Thomas Schmalzer
VP Global Sales
Tel.: + 43 2252 606 0
E-mail: sales@novomatic.com
NOVOMATIC AG
Wiener Strasse 158
2352 Gumpoldskirchen
Worldwide
History
In its relatively short 40-year history, NOVOMATIC has become one of the top players in the gaming industry and the clear number one in Europe.
2024
Acquisitions
Mediteran Gaming Group d.o.o., Serbia
Balkan Gaming Services d.o.o., Serbia
Spati S.r.l., Italy
Establishments
ADMIRALBET CASTILLA Y LEON S.A., Spanien
ADMIRALBET VALENCIA S.A., Spanien
ADMIRALBET ONLINE EOOD, Bulgarien
Inauguration
Grand Casino ADMIRAL, North Macedonia
ADMIRAL Casino, Poland
2023
Acquisition
Alteatec Group, Malta
Ineor d.o.o., Slovenia
Inauguration
Reopening Spielbank Berlin, Germany
2022
Acquisition
HBG Group, Italy
Grand Casino d.o.o. Beograd, Serbia
Brand Ambassador
Ilie Nastase becomes ADMIRAL brand ambassador, Romania
Inauguration
New Showroom Headquarters, Austria
Technology Partnership
Casino Campione, Italy
2021
Inauguration
Casino ADMIRAL Helmond, Niederlande
Acquisition
ZBET.RS d.o.o. Beograd
ADRIA GAMING d.o.o. Beograd
ADMIRAL Extremadura S.L., Spanien
Amutron Automaten B.V., Niederlande
Establishment
Greentube Netherlands B.V., Niederlande
NOVOMATICECUADOR S.A.S., Ecuador
ADMIRAL GAMING/ONLINE/GASTRO UKR TOV, Ukraine
Greentube Luxembourg S.à r.l., Luxemburg
ADMIRALBET SPAIN S.A., Spanien
2020
Strengthening the NOVOMATIC brand
Renaming of Advanced Technology Systems International S.A. (ATSI) in NOVOMATIC Technologies Poland Sp. z o.o.
2020
Licence
ADMIRAL Sportwetten GmbH receives sports betting licence in Germany
Inaugurations
Casino Rostock, Deutschland
Anniversary
NOVOMATIC celebrates it's 40th anniversary
2019
Foundation
Greentube USA LLC., USA
Brand Ambassador
David Hasselhoff - ADMIRAL brand ambassador, in Austria
Opening
Casino FlaminGo Skopje, North Macedonia
Casino Admiral Waalwijk, Netherlands
2018
Market Entry
Moldavia
Brand Reinforcement
Crown Technologies GmbH merges with LÖWEN ENTERTAINMENT GmbH on 14.6.2018
NOVOMATIC Gaming Industries GmbH merges with NOVOMATIC AG on 5.10.2018
NOVOMATIC Italia Services S.r.l. merges in NOVOMATIC Italia S.p.A. on 23.10.2018
Inaugurations
Casinos Mecklenburg West-Pomerania, Germany
Acquisition
Ainsworth Game Technology Ltd., Australia
Product Launch
Panthera Series! Sleek is the new standard. With the Panthera series, launched in 2018, NOVOMATIC has once again succeeded in meeting the latest demands and requirements of international casinos and their customers.
2017
Opening
ADMIRAL Arena Prater - Europe's largest sports bar
Acquisition
Casino Royal Group, Germany
Basque Gaming S.L., Spain
NOVOMATIC Technologies Poland S.A., Poland
ATT S.A., Poland
Supervisory Board
Dr. Bernd Oswald takes over as Chairman of the Supervisory Board from Senator Herbert Lugmayr
Univ.-Doz. Dr. Robert Hofians extends the Supervisory Board of the NOVOMATIC AG.
Market Entry
Lichtenstein (Gaming Technology)
2016
Acquisition of Shares
NOVOMATIC gets the green light for the acquisition of 17.2 % of the shares in the Casinos Austria AG
Corporate bond
NOVOMATIC issues a Corporate Bond with a volume of EUR 500mn (benchmark-bond)
Expansion of Global Operations
Expansion of Casino FlaminGO, Macedonia
Acquisition
Minority shareholders approve NOVOMATIC’s shareholding in Ainsworth
NOVOMATIC takes over the British gaming operator Talarius Ltd.
OTIUMGI S.L., Spain
Lotaria Kombëtare, Albania
MG Gaming S.r.L., Italy
Electro System S.p.A., Italy
Lotteries Expansion
NOVOMATIC Lottery Solutions GmbH signs a six-year contract with the Tunisian gaming and sports betting operator PROMOSPORT
NOVOMATIC wins the Italian lotteries license with a consortium of bidders
Strengthening the NOVOMATIC brand
Renaming of Austrian Gaming Industries GmbH (AGI) to NOVOMATIC Gaming Industries GmbH (NGI)
Renaming of Novo Lottery Solutions GmbH to NOVOMATIC Lottery Solutions GmbH
ICE Totally Gaming 2016
22 Group companies exhibit on the NOVOMATIC booth at the largest gaming show of the world in London.
NOVOMATIC has established itself as the leading full-service provider of the gaming industry
2015
Promissory Note Bonds
NOVOMATIC issues promissory note bonds with a volume of Euro 275 million
Corporate Credit Rating
S&P assigns BBB Corporate Credit Rating to NOVOMATIC AG
Market Entry
Operations: Madrid, Spain
Lottery: Catalunya, Spain
ICE Totally Gaming 2015
NOVOMATIC unveils the single largest booth ever created for any gaming show, anywhere on earth at ICE Totally Gaming (4,500 sqm)
Acquisition
BlueBat Games Inc., Canada
AbZorba Games LLC, USA
Österreichische Lotterien GmbH, Austria
Playnation Ltd., Great Britain
2014
Market Entry
Israel, Illinois, Costa Rica, Honduras, Guatemala
Membership
Member of WLA, EL, CIBELAE and NASPL
Foundation
Extreme Live Gaming Ltd., Great Britain
Acquisition
Casino Tornado, Lithuania, 4 casinos
Luxury Leisure Ultd., Great Britain, Scotland
S.A.L. Leisure Ltd., Great Britain
GiGames S.L., Spain
SO.GE.M.A. S.p.A., Italy
Elam Group Electronic Amusement B.V., Netherlands
Corporate Bond
NOVOMATIC issues a Corporate Bond with a volume of EUR 200 million
Brand Ambassador
Niki Lauda becomes NOVOMATIC brand ambassador
Inauguration
Casino Hotel FlaminGo, Macedonia
2013
Milestone
NOVOMATIC Italia installs the 20,000th VLT terminal in Italy
Foundation
Novo Gaming Netherlands B.V., Netherlands
Novo Lottery Solutions GmbH, Austria
Long-Term partnership
NOVOMATIC signs a long-term partnership with the Romanian State Lottery in the video lottery sector – concerning the supply of 10,000 Video Lottery Terminals (VLTs)
Innovation
NOVOMATIC with its proprietary NOVOMATIC Biometric Systems™ is the first gaming provider to internationally introduce the prerequisites for a biometrically supported registration and payment system
Share Acquisition
Austrian Gaming Industries GmbH acquires the Dutch gaming companies JVH exploitatie B.V. and JVH gaming products B.V.
Novo Gaming Netherlands B.V., the newly founded daughter company of Austrian Gaming Industries GmbH, acquires 100% of the shares of Eurocoin Gaming and AWP-design.nl
Novo Lottery Solutions GmbH acquires a majority shareholding (90%) in Betware Holding hf., the Icelandic leader in online lottery solutions
2012
Certification
Octavian Argentina receives ISO 9001 certification
Concession
ADMIRAL Casinos & Entertainment AG is the sole concessionaire for the operation of gaming terminals in Lower Austria
Acquisition
The NOVOMATIC Group takes over all casino-related business activities of the Spanish Cirsa Group
ASTRA GAMES Ltd. takes over major assets of the Danoptra Gaming Group (BELL-FRUIT GAMES, GAMESTEC LEISURE, MAZOOMA INTERACTIVE GAMES RLMS Sales) and further strengthens its position in the UK market
Foundation
NOVOMATIC Americas Holdings Inc. founded in Florida/USA
Opening
NOVOMATIC Gaming Spain opens new headquarters in Madrid
2011
Milestone
NOVOMATIC celebrates a milestone in Italy with the 10,000th video lottery terminal produced by NOVOMATIC in operation in the Italian market
Foundation
ADMIRAL Casino & Entertainment AG founded as an exclusive operating unit for the Austrian market
Responsible Gaming
NOVOMATIC launches Responsible Gaming Staff Training Programme
Acquisition
NOVOMATIC AG takes over 92% shareholding in the Spielbank Berlin Gustav Jaenecke GmbH & Co.KG
ASTRA Games Ltd. acquires majority shareholding in Empire Games Ltd.
ASTRA Games Ltd. acquires a further 30% stake in Greentube Internet Entertainment Solutions GmbH and thus holds 100% of the shares
NOVOMATIC acquires majority shareholding in Italian VLT concessionary G.Matica
2010
Opening
NOVOMATIC opens the regional headquarters in Romania
Bond
NOVOMATIC issues two corporate bonds with a total volume of Euro 350 million
Award
At the G2E in Las Vegas the Novo Unity™ II multiplayer platform wins a Global Gaming Magazine Gaming Technology Award as the ‘Best Table Game Product or Innovation’
Acquisition
NOVOMATIC enters the online market via acquisition of the Greentube Group
NOVOMATIC acquires key assets of Octavian International
Market Entry
NOVOMATIC-inspired consortium wins concession for the Dragonara Casino in Malta
NOVOMATIC Gaming Spain enters the Spanish B-machine market
Shares
ASTRA Games Ltd. acquires the majority shareholding in the internationally leading Austrian developer and provider of Online Gaming Solutions Greentube Internet Entertainment Solutions GmbH
Anniversary
NOVOMATIC celebrates 30th anniversary
2009
Membership
Austrian Gaming Industries GmbH is founding member of the Gaming Industry Piracy Alliance (GIPA)
Product Launch
The NOVOSTAR® SL cabinet combined cutting-edge technology with futuristic style and ergonomic design and became a shining star on many international gaming floors.
Events
Big opening of the Monticello Casino & Entertainment World with a joint live act of Marc Anthony and Jennifer Lopez
Foundation
Crown Gaming Paraguay S.A. founded as a new subsidiary
Expansion
ASTRA Games Ltd. and the Canadian provider of gaming software to the online gaming industry Chartwell Technology Inc. sign a two-year agreement under the terms of which Chartwell will offer the complete catalogue of NOVOMATIC games from ASTRA online
ADMIRAL Group becomes gaming leader in Peru
Opening
NOVOMATIC Forum opened as a new socio-cultural meeting place in the city centre of Vienna
Building completion of the new NOVOMATIC Group headquarters at Gumpoldskirchen
2008
Foundation
AGI Argentina Limitada S.r.l. founded as a 95 percent Austrian Gaming Industries GmbHsubsidiary
License
Product licences for the autonomous Spanish regions Andalucia, Aragon, Murcia und Madrid
Groundbreaking
First installation in Macau and on the Philippines
Groundbreaking for the new NOVOMATIC headquarters in Gumpoldskirchen
Groundbreaking for the new headquarters of the Austrian Gaming Industries GmbH subsidiary EXTRA Games Entertainment GmbH
Groundbreaking for the headquarters of Novo Invest CO SRL in Romania
Opening
Opening of the Monticello Grand Casino in Chile (joint venture with Sun International), IGGR (International Group of Gaming & Resorts) and the entrepreneur Rudolf Binder active in Latin America.
Completion of the expansion of the AGI Hungaria Kft cable confectionary in Vezkény, Hungary
Award
NOVOMATIC wins the ‚Austrian Export Trade Award 2008’ of the AWO
Market Entry
Market launch of the Super-V+ Gaminator® as the new standard cabinet for the Coolfire™ II multi-games
2007
Market Entry
NOVOMATIC enters the Italian Market
Acquisition
Crown Technologies GmbH, Germany
Crown Gaming S.A.C., Peru
Expansion
AGI acquires majority stake in Crown Technologies GmbH
Alfor SIA, Austrian Gaming Industries GmbH subsidiary, awarded as Latvias "Most dynamic company"
First installation of NOVOMATIC gaming equipment at Casino Barcelona
Trade Show
First trade show presence of AGI at the ASIAN GEM in Manila and at the SAGSE in Buenos Aires
Cooperation
Austrian Gaming Industries GmbH confirms strategic alliance with Independent Gaming Pty Ltd.
Opening
ASTRA Games Ltd. opens new headquarters in Cardiff
Alfor SIA opens new headquarters in Riga
Membership
Austrian Gaming Industries GmbH joins the Gaming Standards Association (GSA) as a gold member
2006
Revolution
LÖWEN ENTERTAINMENT GmbH revolutionizes the German gaming market it's new multigame concept NOVOLINE
Cooperation
NOVOMATIC and IGT enter into an international ticket-in/ticket-out (TITO) license agreement
Licence
License award for Florida (Slot Machine Business Licence)
IGT acquires certain NOVOMATIC intellectual property for multi-station games
Tender award of one of the new casino licences in Chile
Brand
Big Player – NOVOMATIC again honoured as Austria’s most dynamic company
2005
Product launch
"The Winner" launches with all-time starks like Book of Ra™
Novo Multi-Table Roulette™, NOVO Unity™, Novo Multi-Wheel Roulette™ and Multi-Gaminator® are the main attractions at ICE 2005
Licence
License award for Alberta (manufacturer & supplier’s licence)
Expansion
Acquisition of EXTRA Games Entertainment GmbH, an German operator of Adult Gaming Centres
Award
NOVOMATIC wins award as Austria’s most dynamic company in the category „Big Player“
Opening
Opening of Casino ADMIRAL Prater/Vienna, the largest betting casino in Europe
2004
Expansion
Takeover of ASTRA GAMES Ltd. in the UK
Trade Show
Gaminator® and Novo Safe Cash® are the main attractions at ICE 2004
Opening
Opening of Casino ADMIRAL in Budapest, Hungary
2003
Expansion
Acquisition of the NSM Löwen-Entertainment GmbH in Germany
Established market leadership in Estonia
Product launch
Lucky Lady's Charm™ and Sizzling Hot™ are launched
Presentation of Novo Multi-Screen Technology™ at ICE 2003
Development of the Coolfire™ II USB casino hardware platform
Novo Multi-Roulette™ and Novo TouchBet® Live-Roulette installations including more than 2000 terminals operating in leading casinos around the world
Licence
Licence awards for British Columbia and Quebec, Canada as well as for Panama
Opening
Outlet operated by Spielbank Kassel in the city centre of Kasse, Germany
First Hungarian Casino ADMIRAL in Sopron
2002
Opening
Opening of Plant 5 in Gumpoldskirchen, Austria
Expansion
Novo Multi-Roulette™ and Novo TouchBet® Live-Roulette installations including 1000 terminals operating in Casinos in England
Paradise Casino ADMIRAL, with 8 casinos and 9 gaming outlets becomes a market leader in the Czech Republic
Acquisition of approximately 80% of the shares in Admiral Leisure World (PTY) Ltd., Republic of South Africa
Product launch
Presentation of Novo Streamline™ at ICE 2002
2001
Foundation
AGI Gaming Colombia S.A.S. founded as a new partner for the Colombian gaming industry
Licence
License for Great Britain (Seller, Supplier and Maintenance License)
Expansion
Tender award for the casinos Kassel and Bad Wildungen, Germany
Product launch
Dolphin's Pearl™ is launched
Presentation of Novo Multi-Roulette™ and Novo TouchBet® Live-Roulette at ICE 2001 in London
The products of NOVOMATIC Group are now represented in the majority of European casinos and in numerous overseas casinos
2000
Opening
Relocation of headquarters of ADMIRAL Sportwetten GmbH to Novomatic Street 1 in Gumpoldskirchen
Opening of ATSI's facilities in Cracow, Poland
Opening of the casino at Frankfurt/Airport as Germany's first airport casino
Licence
License awarded for Peru
Three further licences in the Republic of South Africa
1999
Acquisition of 10% of Spielbank Berlin Gustav Jaenecke GmbH & Co. KG by Prof. Johann F. Graf as an engagement in one of the most successful casinos in Germany
Licenses awarded for the Provinces of Gauteng, Kwazulu Natal, and the Western Cape in the Republic of South Africa
Beginning of a cooperation between AGI and British Technical Casino Supplies (TCS) to strengthen the activities in the English gaming market
Opening of Plant 4 in Gumpoldskirchen
1998
Foundation
Foundation of Advanced Technology Systems International S.A. (ATSI) in Poland emerging from a close cooperation with Cracow University of Engineering
New gaming law enacted in the Republic of South Africa based on US model legislation.
Manufacturer & Supplier License for Colorado (USA)
Opening
Opening of casinos at Heringsdorf and Stralsund / Germany in co-operation with Stiftung Deutsche Sporthilfe
1997
Products
Development of the Coolfire™ Coldfire Risc Processor casino hardware platform as a final step towards high-technology gaming, serves as a basis for interactive live games
Presentation of the first multiplayer machines. After the automation of the Roulette game, the development of TouchBet® Live-Roulette revolutionises the live games : With the first-time ever blend of the fascination of live games with the new possibilities of advanced gaming technology, Austrian Gaming Industries GmbH delivers an innovation of worldwide recognition taking once again a pioneering position for NOVOMATIC Group : Now up to 250 players can join in a live Roulette game at the same time and space is no longer a physical hindrance to the number of participants in a game.
Renaming
Renaming of NOVO-Invest Casino Development AG in NOVOMATIC AG
Renaming of Novomatic Industries GmbH in Austrian Gaming Industries GmbH
1996
Acquisition of shares in ADMIRAL Leisure World Ltd. leads to a successful listing on the stock exchange in South Africa
Foundation of AS Novoloto as a joint venture between NOVOMATIC AG and AS Eesti Loto, Estonia's state-owned lotteries company
Opening
Opening of the hotel "ADMIRAL am Kurpark" in the spa town of Baden outside Vienna – diversification into the hotel industry
1995
Renaming
Renaming of Novomatic Automatenindustrie- und handelsgesellschaft m.b.H. in Novomatic Industries GmbH
License for Ontario / Canada – first license awarded to NOVOMATIC Group in Northern America
Beginning of the development of the first multiplayer devices
Interactive Multi-Games launched in the market to revolutionise especially the AWP sector
1994
Development of the new ASIC Applied Specific Integrated Circuit hardware platform as the basis for a new generation of high-tech slot machines
Opening of Plant 3 in Gumpoldskirchen
1993
Product Launch
FW028 Cabinet (Quattro), 1993
Worldwide Activities
The NOVOMATIC Group has engagements in more than 30 countries worldwide. The growth of the Group is accelerated further with new emerging gaming jurisdictions. Subsidiaries are established in Germany, Norway, Poland, Latvia, Estonia, Namibia and Botswana.
Opening of Plant 2 in Gumpoldskirchen
1991
Foundation of ADMIRAL Sportwetten GmbH as a 100% subsidiary of NOVOMATIC AG
1990
First deliveries of full-range casino equipment to the Republic of South Africa
Foundation of NOVO-INVEST CASINO DEVELOPMENT AG, today's NOVOMATIC AG
1989
Gaming
"American Poker II" launched in the market - it will go down in the History of Gaming as "The Legend"
Fall of the Iron Curtain, beginning of extensive pioneering activities in the new EU Member States
1988
Expansion to the Republic of South Africa
1984
Technology
Development of the MPU 01 or Micro Processor Unit 01 hardware platform creating a basis for state-of-the-art slot machines
1982
Renaming of Novomatic Automatenhandelsgesellschaft m.b.H. in Novomatic Automatenindustrie- und handelsgesellschaft m.b.H.
1981
Expansion
Beginning of expansion to Europe, initially Germany, France, Netherlands and Switzerland
1980
Foundation
Novomatic Automatenhandelsgesellschaft m.b.H. by Prof. Johann F. Graf, Austria
Production of the first ADMIRAL Gaming Machines
